// GTM Engineer
Anyone can build a workflow.
I ship systems that run without me.
A workflow is a sequence somebody has to babysit. A system has a schedule, retries, alerting when it goes quiet, and tests that fail loudly. I build the second kind, for outbound and revenue operations at B2B software companies.
// Now
What I am doing at the moment.
Product
Dokeo
Building a deterministic pre-publish content quality gate. CI for content.
Builds
Xeme
Taking a small number of fixed fee GTM builds, capacity capped at two a month.
Previously AI GTM Engineer at Omnibound AI, October 2025 to August 2026.
// Selected systems
Things I built that are still running.
Signal engine
A qualification gate that fails closed
Harvests people engaging with competitor content, scores them across several intent sources, and routes them to email or LinkedIn. Anything it cannot confirm is rejected with a recorded reason.
Diagnosis
The deliverability problem nobody could fix
Authentication was already correct, which is why every previous fix had failed. The earlier remediation had covered a fleet of 272 sending mailboxes and never included the corporate domain at all. Finding the real boundary of a problem is usually the work.
Field notes
Bugs that only appear against production
A verification call read a response key the API does not return, so every address came back unknown and every qualified person would have gone down the wrong channel. It would have looked like it was working.
Greenfield
Zero to first revenue in nine months
Engineered a full GTM stack from scratch and cut deploy time from two weeks to under three days. Five customers closed, eight qualified opportunities, twenty eight deals in active follow up.
// The roster
The GTM org chart, collapsed into software.
Each one below ran in production, built and shipped and attributed to revenue. People handle judgement and deals. The roster handles everything else.
signal-agent
Signal capture
Watches job posts, tech stack changes, site visits and LinkedIn engagement. Knows who is in market this week, not who merely exists.
TheirStack · Trigify · RB2B · PhantomBuster
copy-agent
Seven stage copy engine
Role mapping, SEO intelligence, gap analysis, positioning, generation. Per contact emails shipped with no human review.
Clay · Claude Code · Smartlead
research-agent
Agentic research
Async fan out across 100+ domains per batch with headless enrichment of JS rendered pages. Analyst days of intel, no analyst.
Python · Playwright · asyncio
abm-agent
Asset led ABM
500+ visit tracked personalised landing pages reporting Share of Answer and AI Share of Voice, plus per account video in sequence.
Ahrefs · Sendspark
route-agent
Inbound routing
An LLM rubric scores fit and intent with reasoning, pushes routed context into the CRM, and pings the closer while the lead is still warm.
webhooks · HubSpot · Slack
warm-agent
De-anonymisation
Resolves anonymous traffic to person and account, enriches it, and sequences into email and LinkedIn the same day.
RB2B · n8n · Clay · HeyReach
gate-agent
Qualification gate
Scores people across several intent sources and rejects anything it cannot confirm, recording a reason for every rejection.
Python · Supabase · Modal
watch-agent
Failure alerting
Posts run outcomes to Slack including zero row runs. A quiet morning is the most expensive bug in outbound because nobody investigates it.
Modal · Slack
// How I think about it
Four things I keep arriving at.
When the data is uncertain, skip the person and record why. Most tooling fails open and quietly contacts the wrong people.
Sending more is not the answer. Two intent sources agreeing beats one source shouting.
A quiet morning looks like success. Alert on zero, not only on errors.
If the handover is a recording and a spreadsheet, the buyer rented a workflow.
// Track record
Three greenfield builds. Five years in the arena.
Oct 2025 – Aug 2026
AI GTM Engineer
Omnibound AI, AI search marketing platform · Remote
- Engineered the full GTM stack from scratch: Trigify, PhantomBuster and Firecrawl into Claude Code, n8n, Supabase, Clay, HubSpot and Slack. Deploy time cut from two weeks to under three days.
- Converted the stack into revenue: 5 customers closed, 8 BANT qualified opportunities, 28 deals in active follow up.
- Built the seven stage LLM personalisation pipeline, the RB2B de-anonymisation engine, 500+ ABM landing pages and the full event and webinar engine, all wired into self built CRM instrumentation.
Apr 2023 – Jun 2025
AI GTM Engineer, Founder's Office
RemoteState, IT services · Noida
- Built the entire GTM engine from greenfield: 40% pipeline efficiency gain and $180K+ ARR growth in six months across 250+ sending domains at 95%+ deliverability.
- Custom lead scoring cut qualification from 48 hours to 9.6 hours. Five source enrichment lifted targeting accuracy 45% with 85%+ ICP coverage.
- Scaled the SDR team from one to four on automation first playbooks, 300% productivity. Video ABM booked an enterprise account at $25K MRR. Owned website, SEO and positioning end to end.
Dec 2022 – Apr 2023
Head of Growth, contract
FalconWise Tech, cybersecurity · Dubai, remote
- Owned go to market end to end for a cybersecurity product in a market with no inherited pipeline and no existing playbook.
// The loadout
Hand picked. Battle tested.
AI and automation
Claude Code · Anthropic API · MCPs · OpenRouter · Groq · n8n · Modal · Apify · Firecrawl · ZenRows
Signals and intent
Trigify · PhantomBuster · TheirStack · Common Room · Bombora · RB2B · Sumble
Outbound and enrichment
Clay · Apollo · Sales Navigator · Smartlead · Instantly · Lemlist · HeyReach · Findymail · Prospeo · ZeroBounce
GTM and CRM
HubSpot · Salesforce · Pipedrive · Attio · Fathom · Fireflies · Sendspark
Data and analytics
Python · Playwright · SQL · bash · Supabase · PostgreSQL · Redis · REST APIs · GA4 · GSC · SEMrush · Ahrefs · Mixpanel
// Where to go next
This page does not sell anything. Two places do.
Xeme
A solo GTM lab. Fixed fee builds, capacity capped at two a month, prices published on the page.
xeme.co →